This is not an introduction or tutorial for using Measurement Protocol! There are plenty of those out there. Instead, this is more a library of actual, real life use cases for Measurement Protocol. So far, I’ve added some of the best examples I’ve worked on for my clients. And I’ll continue to update it. Also, if you yourself have a great use case; then you’re more than welcome to get in touch, and I might post it here tool. Read more →
HomeBuilderFinder Inc. (totally made up name) approached me in the fall of 2018. I had previously audited their Google Analytics setup and helped them improve their data quality. Now the time had come to step up their whole Analytics game. The company The company is currently present in five countries and have around 250,000 monthly users. Their core service is aimed at home owners (also totally made up industry). Whenever home owners need help improving their homes, they visit this website, select the type of work and describe it (in words and pictures). Read more →