Customization


Measure the Time-to-click in Google Analytics

I’ve previously written a post on how to track clicks on internal links and call to actions. It’s really useful to measure which call to actions are actually clicked. But in some cases we might need more details. Such as knowing how long time it takes for our users to place that click. If users are taking a very long time before clicking a primary call to action, we might be able to help them by tweaking the text or our headers. Read more →

Detect and track iPhone models in Google Analytics

Updated November 20th, 2018. I updated the script to support newer iPhone models up to the iPhone XR and XS Max. Also rewrote the script to make it easier to maintain. Ever since the iPhone 4 came out, I’ve been a bit annoyed with the way mobile (Apple) devices are tracked in Google Analytics. While we get plenty of device information for other brands, Apple has (perhaps intentionally) made it difficult to detect and track iPhone models. Read more →

© 2018 Analytical42 / Phillip Studinski